Custom Data Dashboards & Business Intelligence for SMEs

Use your data.
Finally.

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Some of the tools we trust and enjoy working with
Sales dashboard
Marketing performance
Customer insights
Opex monitoring
HR analytics
Finance Dashboard
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Financial OPEX dashboard showing company expenses by category, year-over-year cost changes, a waterfall chart of operating results, and monthly spending trends for purchases, personnel, rent, management, and services.

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Less noise, more truth

See it all.
At last.

See what’s working, what isn’t, and where to grow.
One clear view of your whole business.

Get your custom prototype.

One view, zero noise

All your data in one place. See what matters and focus on growth.
Instantly.

Clarity at a glance

All your key metrics in one place.
See what's working and see what's not.

Never get caught off guard

Alerts show issues before they become problems.

See what happens,
as it happens

See every move in real time.
Decide with today's data, not yesterday's.

Turn clarity into action

Clarity removes hesitation.
Make decisions you trust.

One source of truth

Your whole team sees the same live data: 
reliable, consistent and aligned.

bookkeeping webshop point of sale stock
€ 1,83M
revenue this year
refreshed at 09:12

At Illustrated, we believe data should bring serenity,
not confusion. We turn scattered information into one clear and reliable source of truth.

Dashboards are the outcome, not the beginning.
We bring structure to your data and connect what truly matters.

Today, 97% of major companies rely on data to drive their growth. We make the same power accessible to small and medium-sized businesses, but without the complexity or the cost.

Built for clarity

Clarity is our mission.

We unify your data, build the structure behind it, and deliver dashboards that actually drive decisions. Here's why businesses choose Illustrated:

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Endless possibilities

Tools that work the way your business works.

Finance, sales, HR, marketing and alerts: the essentials every business needs.
We build each of them from the ground up, fully tailored to the way you work.
And beyond these essentials, we create à la carte tools whenever your business needs something unique.

Finance Overview

See your revenue, costs and margins at a glance. Know exactly where your money goes, every day.

Financial overview dashboard for 2021 showing revenue at €1.83M, EBIT at €208.72K, and EBITDA at €272.01K, with a P&L waterfall chart illustrating increases and decreases in revenue, COGS, gross profit, Opex, EBIT, interest and tax, and net profit, as well as a line graph comparing monthly revenue and EBITDA KPIs.

Sales Insights

See how your sales are performing, the heartbeat of your business.

Sales dashboard displaying order data table, a geographic point-of-sale map, a bar chart of gross profit per category, and a donut chart of revenue by order category.
9:41
Overview
MONTHWEEK
€372,941
+7% vs last week
€ 62,300
MOTUWETHFRSASU
Revenue+11%
Expenses−23%
Branchesthis week
Antwerp€ 148,900+9%
Ghent€ 121,400+6%
Brussels€ 102,641+5%

Mobile Insights

See your most important data at a glance,
wherever you are.

Dashboard showing location traffic with Belgium at 73%, Netherlands 18%, France 4%; traffic channels including Direct traffic 45%, Instagram 25%, Google Ads 15%, Facebook 10%, TikTok 5%; and device usage pie chart with Desktop/Laptop 57%, Mobile 36%, Others 7%.

Marketing Performance

See which channel delivers, which slips.

Smart Alerts

See the signals when something is wrong, so your team stays in control.

Proximus
9:41
Wed 26 Nov
Illustrated8 minutes ago
Margin Alert
Your gross margin dropped below 25% this week. One branch makes the difference.

HR Insights

See if your teams are present and in balance.

Human resources dashboard visualizing employee totals, hit ratio, applications, staff turnover, monthly vacancy performance, individual employee status, and workforce distribution.

And many more...

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